.ft-content-heading{margin:0 0 32px}.ft-content-heading .eyebrow{font-size:9px;font-weight:400;letter-spacing:.12em}.ft-content-heading h3{font-weight:400;font-size:clamp(26px,3.2vw,40px);line-height:1.2;letter-spacing:-.04em;margin:16px 0 0}.ft-native-system,.ft-direction-content,.ft-email-comparison{margin:15px 0 70px}.ft-system-layers{border-top:1px solid var(--line)}.ft-system-layers>div{display:grid;grid-template-columns:40px 230px 1fr;gap:25px;padding:28px 0;border-bottom:1px solid var(--line);align-items:start}.ft-system-layers span{font-size:10px;color:#888}.ft-system-layers h4{font-size:20px;font-weight:400;letter-spacing:-.025em;margin:0}.ft-system-layers p{font-size:13px;line-height:1.9;color:#777;margin:0}.ft-palette-heading{display:flex;justify-content:space-between;gap:35px;align-items:baseline;margin:50px 0 25px}.ft-palette-heading h4{font-size:20px;font-weight:400;letter-spacing:-.03em;margin:0}.ft-palette-heading p{font-size:12px;color:#888;margin:0}.ft-palette{display:grid;grid-template-columns:repeat(8,minmax(0,1fr));gap:16px}.ft-color{display:block;aspect-ratio:1.4;background:var(--swatch);border:1px solid #29292512}.ft-palette h5{font-size:11px;font-weight:400;margin:14px 0 6px}.ft-palette>div>span:last-child{font-size:9px;color:#999}.ft-template-content{display:grid;grid-template-columns:1fr 1fr;gap:75px;align-items:center;background:#e9e7e1;padding:50px;margin-top:60px}.ft-template-content figure{margin:0}.ft-template-content img{display:block;width:100%;height:auto;max-height:650px;object-fit:contain}.ft-template-notes .ft-content-heading h3{font-size:34px}.ft-type-pair{display:flex;gap:60px;margin:32px 0}.ft-type-pair strong{display:block;font-size:76px;line-height:1.05;font-weight:400;letter-spacing:-.07em}.ft-type-pair span{display:block;font-size:8px;letter-spacing:.08em;color:#888;margin-top:12px}.ft-template-notes p{font-size:12px;color:#777;line-height:1.9;overflow-wrap:anywhere}.ft-template-notes dl{margin:25px 0}.ft-template-notes dl>div{border-top:1px solid #d2d0c8;padding:15px 0}.ft-template-notes dt{font-size:12px;margin-bottom:7px}.ft-template-notes dd{font-size:11px;line-height:1.7;color:#888;margin:0}.ft-template-notes small{display:block;font-size:9px;line-height:1.8;color:#999}.ft-rhythm{padding:45px 0 0}.ft-rhythm-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:30px}.ft-rhythm-grid>div{border-top:1px solid var(--line);padding:23px 0}.ft-rhythm-grid span{font-size:9px;color:#999}.ft-rhythm-grid h4{font-size:25px;font-weight:400;letter-spacing:-.025em;margin:20px 0 15px}.ft-rhythm-grid p{font-size:12px;line-height:1.8;color:#888;max-width:220px;margin:0}.ft-feed-comparison,.ft-email-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:35px}.ft-feed-comparison>figure,.ft-email-grid>figure,.ft-tone-grid>figure{margin:0;min-width:0}.ft-comparison-label{font-size:10px;letter-spacing:.12em;margin-bottom:18px;color:#777}.ft-feed-comparison img{display:block;width:100%;height:auto;aspect-ratio:1.25;object-fit:contain;background:#fff}.ft-feed-comparison figcaption,.ft-tone-grid figcaption,.ft-email-grid figcaption{padding:20px 0 0}.ft-feed-comparison h4,.ft-tone-grid h4,.ft-email-grid h4{font-size:16px;font-weight:400;letter-spacing:-.02em;margin:0 0 10px}.ft-feed-comparison p,.ft-tone-grid p,.ft-email-grid p{font-size:12px;line-height:1.8;color:#888;max-width:460px;margin:0}.ft-image-treatment{margin-top:65px}.ft-tone-grid{display:grid;grid-template-columns:1fr 1.15fr 1fr;gap:28px;align-items:center}.ft-tone-grid img{display:block;width:100%;height:auto}.ft-tone-balanced h4{color:#9d1d22}.ft-campaign{--slide-width:clamp(270px,36vw,430px);background:#1c1b19;color:#f4f3ef;padding:40px 0 25px;margin:0 0 65px}.ft-campaign .ft-content-heading{padding:0 40px}.ft-campaign .eyebrow{color:#96938b}.ft-campaign-track{display:flex;position:relative;gap:24px;width:100%;overflow-x:auto;scroll-snap-type:x mandatory;scrollbar-width:none;padding:0 max(20px,calc((100% - var(--slide-width))/2));overscroll-behavior-x:contain}.ft-campaign-track::-webkit-scrollbar{display:none}.ft-campaign-slide{flex:0 0 var(--slide-width);margin:0;scroll-snap-align:center;scroll-snap-stop:always;min-width:0}.ft-campaign-slide img{display:block;width:100%;height:auto;aspect-ratio:4/5;object-fit:contain}.ft-campaign-slide figcaption{font-size:10px;color:#bab6ae;line-height:1.8;padding-top:16px;display:flex;gap:18px}.ft-campaign-slide figcaption span{color:#77746f}.ft-campaign-controls{display:flex;justify-content:space-between;align-items:center;padding:25px 40px 0}.ft-campaign-status{font-size:10px;letter-spacing:.12em;color:#a9a59b}.ft-campaign-controls>div{display:flex;gap:12px}.ft-campaign-controls button{border:1px solid #64615b;border-radius:50%;width:44px;height:44px;background:none;color:#eee;font-size:20px}.ft-campaign-controls button:disabled{opacity:.25}.ft-campaign-controls button:hover:enabled{background:#f4f3ef;color:#222}.ft-media-note{font-size:10px;line-height:1.8;color:#999;margin:25px 0 0}.ft-campaign>.ft-media-note{padding:0 40px;color:#77746e}.ft-paid-content{display:grid;grid-template-columns:1fr 1fr;gap:80px;align-items:center;margin:10px 0 70px;padding:45px;background:#e8e6e0}.ft-paid-player{display:flex;justify-content:center}.ft-paid-player video{width:100%;max-width:360px;aspect-ratio:9/16;display:block;background:#111}.ft-paid-notes>p{font-size:15px;line-height:1.9;color:#777;max-width:380px}.ft-ad-facts{display:flex;gap:20px;flex-wrap:wrap;border-top:1px solid #cfcdc5;padding-top:22px;margin-top:30px;font-size:9px;color:#888;letter-spacing:.04em}.ft-paid-notes>.ft-media-note{font-size:10px;color:#999}.ft-email-stage{height:900px;overflow:auto;background:#fff;border:1px solid #d9d8d1;scrollbar-width:thin}.ft-email-stage>img{width:100%;height:auto;display:block}.ft-email-stage iframe{display:block;border:0;width:100%;height:100%;background:#fff}.ft-email-grid .text-link{font-size:11px;margin-top:20px}
@media(max-width:1000px){.ft-system-layers>div{grid-template-columns:30px 180px 1fr;gap:15px}.ft-palette{grid-template-columns:repeat(4,1fr);gap:24px}.ft-template-content{padding:30px;gap:35px}.ft-type-pair{gap:40px}.ft-paid-content{gap:35px;padding:30px}.ft-feed-comparison,.ft-email-grid{gap:25px}.ft-email-stage{height:750px}}
@media(max-width:760px){.ft-native-system,.ft-direction-content,.ft-email-comparison{margin-bottom:45px}.ft-content-heading h3{font-size:29px}.ft-system-layers>div{grid-template-columns:25px 1fr;gap:10px;padding:22px 0}.ft-system-layers h4{font-size:19px}.ft-system-layers p{grid-column:2;font-size:12px}.ft-palette-heading{display:block;margin-top:35px}.ft-palette-heading p{margin-top:12px;line-height:1.8}.ft-palette{gap:18px 12px}.ft-palette h5{font-size:10px}.ft-template-content{grid-template-columns:1fr;padding:25px;gap:32px;margin-top:40px}.ft-template-content figure{max-width:430px;margin:auto}.ft-template-notes .ft-content-heading h3{font-size:28px}.ft-rhythm-grid{grid-template-columns:1fr 1fr;gap:20px}.ft-rhythm-grid h4{font-size:23px}.ft-feed-comparison,.ft-email-grid{grid-template-columns:1fr;gap:35px}.ft-tone-grid{grid-template-columns:repeat(3,minmax(0,1fr));gap:10px;align-items:start}.ft-tone-grid h4{font-size:12px}.ft-tone-grid p{font-size:10px}.ft-image-treatment{margin-top:45px}.ft-campaign{--slide-width:min(75vw,380px);padding-top:25px}.ft-campaign .ft-content-heading{padding:0 25px}.ft-campaign .ft-content-heading h3{font-size:28px}.ft-campaign-track{gap:16px}.ft-campaign-controls{padding:22px 25px 0}.ft-campaign>.ft-media-note{padding:0 25px;font-size:9px}.ft-paid-content{grid-template-columns:1fr;padding:25px;gap:35px;margin-bottom:45px}.ft-paid-player video{max-width:340px}.ft-paid-notes>p{font-size:14px}.ft-email-stage{height:750px}.ft-email-grid>figure{max-width:600px;width:100%;margin:auto}}
@media(prefers-reduced-motion:reduce){.ft-campaign-track{scroll-behavior:auto}}